mercredi 29 mars 2023

A weekend in London or Paris? I – Thwarted love

 


It is always intriguing to see a dispute arise between European capital cities in direct competition over tourism, at the exact moment when the Commission in Brussels is pondering the unity of Destination Europe and how the member states can complement each other. It is true that London and Paris, which have become sisters in arms of sorts, connected by the Eurostar, still have certain instincts originating from the times when they were sisters at war. Does their warring past live on? What should we make of it all, really?


Controversy

Controversy arose a few days ago when London decided to publish its tourism figures for 2013, thus stealing the show from Paris which apparently had not finished totting up its own figures, and whose officials are trying to cope with the fast approaching municipal elections.

It was the article in the Figaro of 16 January, seemingly, which set it all off. “In 2013, even more people jostled in the halls of the British Museum, London’s leading attraction, the Tate Modern and the National Gallery. They flew in the cabins of the London Eye or walked the dark corridors of the Tower of London.” 

The article goes on to say that, thanks to record numbers of visitors, the city’s leaders expected to announce that, in surpassing the 16 million mark for foreign tourists, the capital of the UK had dethroned Bangkok and Paris as the most visited city on the planet. Though the criteria may not perfectly align, Paris received 15.9 million visitors in 2012. New York came in fourth.

The reasons for this? They say the strong impact of the positive, youthful image put forward by the Olympics, and the stable-family image produced by the Jubilee ceremonies, yet it is also by dint of focusing positively on certain fashionable parts of town which are driving the market. The West End, it seems, has further strengthened its position: 

these visitors spend big: £5 billion (€6 billion) in the first 6 months of 2013, an increase of 12%. The West End, a district of shops, restaurants and theatres, has more economic weight than the City and even than the entire British agricultural sector.” 

The article stresses the contribution made to this success by the large-scale historical exhibitions such as ‘Pompeii’ as well as the exhibition celebrating rock and fashion icon David Bowie.




Having visited London fairly regularly over the last 30 years on the trails of silk, spa towns or art schools, the only thing I see is progress. The UK capital has managed to impose an image of modernity, flouting the past yet still holding on to its Victorian-island exoticism and its spirit of punk freedom. It is a slightly risky balancing act at time, but it has paid off long-term. Ten years ago I even considered moving to the city when I took my retirement, for the very reason of its creative mobility. That said, I would not have chosen the West End but the East End or Greenwich, in the areas along the Thames where living there gives you the feeling of being part of a family of skippers waiting to set back out Around the World in a little more than 80 days.

Anyway, Paris has immediately responded by contesting the results: 

The only comparable figures available today on the number of visitors been London and Paris are the 2012 figures, as the 2013 figures are not yet consolidated.” 

Further details: 

In 2012, Paris (105km2) welcomed 29 million tourists (all nationalities) against 27.6 million in London. Besides, Greater London (1,500km2) covers an area roughly equivalent to that of the Ile-de-France. The figures for Paris do not include, for example, Versailles or Disneyland Paris.”

Clearly, the word handicap really was invented by the Brits.




The target? The Chinese, of course!

That said, over recent weeks there has no doubt been a rise in the number of comments attacking French journalists’ the overly respectful tone toward the President, the supposedly catastrophic state of the French economy, condemnation of the lack of entrepreneurial spirit of the French, for whom the word ‘entrepreneur’ apparently does not appear in their vocabulary, and Paris’s high living costs. Whether they are orchestrated or not, these comments only serve to forge differences and uphold prejudices. Be they from the UK or the USA, the comments all point toward the same thing: 

‘The Fall of France’. In short, socialist France is badly run and socialist Paris is the most illustrative example of this as uncertainty is increasing in the capital and the Parisians’ aggressive attitude is only getting worse. 

Even Scarlett Johansson has voiced her chagrin: “The actress mentions the ‘frustrating’ way that Parisians walk. ‘I’m from New York and I assume that I’m an amazing walker (…) you kind of avoid [each other], it’s a choreography. (…) I started getting really aggressive with people now and I don’t care!’” The star lives mainly, however, in Paris.

On that point, nobody has ever really measured the comparative effect on tourism generated by the films of Woody Allen, for whom Johansson has been the muse in recent years, made in London and Paris, like they have for those made about Rome and Barcelona, highlighting the positive effect generated on the number of visitors. To Rome With Love is, however, no better or worse than Midnight in Paris – just as clichéd, anyway – but what of Vicky Cristina Barcelona or Scoop, which were better films? Tourism magazines seem a little lost in risky comparisons, even though it is true that these cities, which welcomed the director with open arms, were hoping for some payoff and the films have fed transatlantic comments from weekend tourists attracted by the reassuring clichés that offer them an easy means of identification.






The crowd which gathered on 1 January this year around Place du Tertre in Montmartre when all of Paris’s museums were closed shows that clichés too die hard.  Many tourists were visibly expecting Picasso to appear outside the Bateau-Lavoir and go have a beer in the local café. However, it is not actually the Italians, Spanish, English or Americans who are the targets of this battle-by-press release: today, it is visitors from China who are making the difference.




Atmospheres

Although the quarrel between the two capitals has died down as fast as it arose, a slight feeling of bitterness will perhaps linger, and then eventually fade away. Council teams come and go, their policies with them. Instead, why not take advantage of this timely debate to make some comparisons of a more sentimental nature, or rather one more involved and more personal.  I love these two cities of love, but I cannot ignore the fact that I was born in Paris and lived there almost constantly for 46 years.

During one of my last two trips to the UK in 2012, I could not hold back a thought which arose from the notable successes of the art exhibitions I saw, in particular the Tate Modern’s: 

I think that the ambiance of the city also plays a big part. Whether you arrive from the northern bank, crossing the Millennium Bridge, or you walk from Southwark Underground station, discovering a string of new buildings for sale with designer furnishings already installed and easily visible through open windows, the English capital makes its French sister city look old, a city which in comparison seems resigned to gradually becoming simply an open-air museum, an excessively precious box for its prestigious heritage. In London, Foster appears to have brought along in his wake a surge of unusual shapes, seemingly designed to compete with one another, unusual at least to the ‘old continent’ that I come from.”




Not to exaggerate too much, but after only five years away it was like I had discovered a completely new world, as though all of a sudden I found myself in the city from Jacques Tati’s Playtime, having only just left behind the 18th century quarters that Jane Austen was familiar with. I must admit that these two elements have always lived alongside one another, but the spectacle of a new, modern and liberal city, speculative and free took over me after walking a dozen kilometres and visiting five museums in two days. In any case, an image far removed from the one I got from the students of Goldsmith College – punks, drag queens and followers of Derrida and Bourdieu all at once – or the one I got from the crowds at Notting Hill Carnival in the 1990s.

In spring 2012, I also wrote:

schizophrenia often forms part of the charm of cities… and as in novels, the killer hiding behind the flower beds ends his confession with a justification of his next disappearance…” I could not overlook the presence of Robert Louis Stevenson’s double characters in London.




As for Paris, which I truly have seen as a tourist over the last ten years, changing district practically each time I visited, I slowly came to feel cradled and comforted by the length of my memories. Are my own footsteps across this city essentially nostalgic? Am I searching for only the parts of town which have remained basically unchanged since my adolescence: the popular and ‘ethnic’ 20th arrondissement, the Mouffetard district and its local shops, the streets named after famous painters in the Gobelins district, the artist studios of the 14th arrondissement, the Jardindes plantes, the Faubourg Saint-Antoine, the Butte-aux-Cailles, Butte Montmartre out to the suburban area where I grew up? Or is it actually that Paris has become a museum town that is not going to change any more except in its regular restorations of some precious pieces of heritage? A city well protected from liberal speculation now that La Défense and the Porte d’Italie areas have quietened down into the focus of complaints about triumphant modern architecture and the Pompidou Centre, that piece of “20th Century Heritage”, patiently waits until it has the new canopy on Les Halles to talk to?

Paris truly is a museum, to which tourists affix padlocks so that nobody can remove the memory of their being there and so that the city itself remains closely attached to its past and theirs. Yet we all know that the railings of the Pont des Arts are changed regularly to make space for new padlocks, lest the bridge ends up falling into the Seine due to the excess weight. 

A symbol of the illusion which have been removed?




If we believe museum visitor numbers – and if we believe our eyes when we pass by the pyramid at the Louvre and the entrances to the Musée d’Orsay, the Orangerie and the Grand Palais – it is no illusion at all. 

The 14 municipal museums – including the Musée d’Art Moderne, the Carnavalet museum, Palais Galliera and the Petit Palais – now brought together under the public institution Paris Musées, last year welcomed 3,037,766 visitors, according to a City of Paris press release. The permanent collections, which have been free to view since 2002, welcomed 1.36 million visitors, a number which has held firm against the previous year. However, the number of visitors to temporary exhibitions (1.674 million) has increased by more than 65% compared with the previous year, a leap which owes to the marked success of the Keith Haring exhibition which welcomed around 300,000 people last summer at the Musée d’Art Moderne. (…) Fashion museum Palais Galliera, which reopened late September after renovations, also enjoyed great success thanks to the exhibitions ‘Paris haute couture’ (at the Town Hall, more than 200,000 visitors) and Alaia.” 

So the figures speak for themselves.

 



Urban innovations

If we put aside the area of architectural imagery – the two capitals’ iconic and emblematic buildings already built or in the process thereof such as Libeskind’s Tour Signal La Défense versus Renzo Piano’s The Shard – and look instead at the urban projects designed to improve the lives of much more people, I think the two cities are level pegging. Here, the contrast between the two lies in the continuity of their differences: London managing to keep its large parks in the heart of the city while Paris has safeguarded its small green spaces – the public parks – in the centre of town and pushed the large ones back to the outskirts (Bois de Vincennes and Bois de Boulogne).

 



I appreciate, at what I think is their true worth, the creations of Gilles Clément such as the Quai Branly garden or Parc André Citroën, as well as the thematic gardens of Parc de la Villette and particularly Chemetov’s bamboo garden or even the greenway flowing out from the old Gare de la Bastille. All of these examples display genuine innovation based on updating the function of the urban garden and a full biological, botanical and agronomical review of green spaces and the autonomy of the plants which lie at the heart of the concept. I cannot wait to see whether at the start of their mandate the new city council decide to make a greenway of avenue Foch, between the Arc de Triomphe and Porte Dauphine leading out to Bois de Boulogne.




Similarly, I see ambitious projects popping up in London, also offering new green solutions, such as the Garden Bridge project by Thomas Heatherwick, the creator of the ‘cauldron’ which brought all the flames together into one in the Olympic Games opening ceremony.  The idea behind Garden Bridge is to connect the north and south banks of the Thames by a suspended garden filled with trees and wild plants left to run wild. 

"There will be grasses, trees, wild flowers, and plants, unique to London's natural riverside habitat. And there will be blossom in the spring and even a Christmas tree in mid-winter. I believe it will bring to Londoners and visitors alike peace and beauty and magic.

Just as innovative is Norman Foster’s proposal to install cycle paths over the city’s railway lines, a plan being watched intently the world over. “The proposal… would connect more than six million residents to an elevated network of car-free bicycle paths built above London’s existing railway lines if approved.”

It seems, then, that we are not short of ideas either side of the Channel. 

So how do we move away from the false debates?

Translation : Alistair Cowie

samedi 25 mars 2023

Tourism and recent heritage

 

Going back in my mailbox. A Short Handbook or a Key Document?


Tourism and recent heritage

A few days ago, an email arrived from Alessia Mariotti in Academia.edu. It reported the publication some years ago of a “short handbook” on tourism and recent heritage on which she worked with, among others, Rachele Borghi and Nazly Safarzadeh for a Euro-Mediterranean project entitled “Mutual Heritage”.

The email included a link where you could read and download the document.

Rather than a short handbook, it is more a collection of deeply interesting illustrated texts, all in French and English, which answer a series of questions with a clear to concepts intrinsic to this cross-border project such as: what exactly constitutes ‘recent’ in the context of such distinct civilisations, of such differing urban contexts and what exactly does the notion of 20th century heritage really mean?

A large portion of this manual, which I would describe more fittingly as a dossier, are devoted to a very keen attempt to answer some recurring questions about cultural tourism, its components, its reality, its scope, its targets, and its economic impact.

The missions of the European Institute of Cultural Routes, among other institutions, are presented here, also.

 


Genova waterfront. Photo MTP

 

What kind of tourism?

 

The exploration of the so-called differences and complementarities between cultural heritage and sustainable forms of tourism merits in-depth reading. This is but a short fragment which shows that the definitions are more often exclusive than inclusive:

It is even more difficult to define cultural tourism than to define tourism. The concept of cultural tourism has developed mainly over the past 30 years springing from the idea that tourism and culture were the components of a destination and are distinct from one another (OECD 2009, p. 22). Now, however, the relation between these two terms has become a strategic issue in the competition of tourist destinations.”

This attempt at clarification demands immediate reading, as do the bibliography and glossary.

 


City of Perpignan. Photo MTP

It should come as no surprise that port cities, industrial landscapes, reconversion of mining areas, even the reuse of railways, are key examples of best practice, be they in Le Havre (with Auguste Perret’s architectures), in Genova on the waterfront or in Casablanca, even in the mines of Sardinia.

The interviews are truly fascinating. Let us not overlook the example of Amsterdam, where students are researching the significance of a new area: “everyday life” in a multicultural context as a new area of interest for tourists. The polemics that arose by lighting up Auguste Perret’s Tower in Amiens or by the “Jeu de la Gallina / El Joc de la Gallina” experiment in the Saint James quarter of Perpignan where gypsies have now permanently settled, are also of great interest.

Alessia MARIOTTI is an assistant professor of Economic Geography at the Faculty of Economics, Bologna University, Rimini Campus. Her research topics include cultural heritage, culture and social identity, industrial clusters and cultural resources for local sustainable tourism development. She has collaborated with international organisations (UNESCO, World Bank, European Commission, etc.), European research centres and universities on cultural tourism projects for local development. She is a member of the UNESCO/UNITWIN Network “Culture, Tourism, Development”. She teaches Tourism Geography at the Faculty of Economics, Rimini campus, as well as at other universities.

Geografia economico-politica. Università di Bologna. Facoltà di Economia - Rimini Campus. Via Angherà 22 - 47900 Rimini - Italy

Cell. 0039.348.2435556     

Skype: alessia_mariotti